Privacy Policy
Who are we
We are an Indian e‑commerce retailer providing a range of products to customers across India. We take the privacy and security of your personal information seriously, and we comply with applicable data protection and privacy laws wherever we operate.
Information We Collect
We may collect the following information about you when you interact with our Site:
Identity Information – e.g., name, username, date of birth (only when necessary for legal or shipping purposes)
Contact Information – e.g., email address, phone number, billing/shipping address
Transaction Data – e.g., order history, payment details (processed securely through third‑party providers)
Technical Data – e.g., device type, browser, IP address, cookies, and site usage behaviour
User Content – e.g., reviews, comments, uploaded product images (please remove location metadata before upload)
Geolocation Data – where needed to tailor content or for fraud prevention
We do not intentionally collect sensitive personal data unless explicitly required by law.
Data Retention
Where applicable under relevant privacy laws, you may have the right to:
Access and review your personal data
Request corrections or updates
Request deletion of your data
Restrict or object to certain processing activities
Receive a copy of your data in a portable format
Withdraw consent for processing where previously given
You can exercise your rights by contacting us using the details provided below.
Cookies
If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year. If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser. When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed. If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
Embedded content from other websites
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. Suggested text: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.
Safety measures
We use technical, organisational, and administrative safeguards — including encryption, secure access protocols, and regular security reviews — to protect your information from loss, misuse, or unauthorised access. However, no transmission or storage system is completely secure. Use of the internet is at your own risk.
How we share your data
We may share your data with:
Service providers (payment gateways, delivery couriers, IT and security services)
Professional advisers (legal, accounting, compliance)
Law enforcement or authorities when required by applicable laws
Other entities in the event of a business sale, merger, or restructuring
As part of our operations, your data may be stored or processed in different locations. Where required, we implement recognised security safeguards and contractual protections to ensure your data is handled responsibly
How long we retain your data
If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue. For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.
What rights you have over your data
If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.
Changes to this policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last Updated” date, and in certain cases, we may notify you directly.